Air Canada will launch its low-cost Rouge

With flights to Samaná on Sunday

Air Canada has confirmed it will hire as many as 150 new cabin crew as it continues to prepare for the launch of new leisure carrier Air Canada rouge. The carrier is expected to take off in July this year as the Canadian flag-carrier seeks to compete in the growing leisure travel sector.

With the introduction of Air Canada rouge, Air Canada enters the growing leisure travel market on a truly competitive basis, explained Air Canada chief commercial officers Ben Smith.

In partnership with Air Canada Vacations, part of our new leisure group, Air Canada rouge will leverage the strengths of Air Canada’s extensive network, operational expertise and frequent flyer reward program in order to offer Canadians great value for their vacation travel.

For its inaugural 2013 season, Air Canada rouge will introduce new routes not currently operated by Air Canada to Venice, Italy and Edinburgh, Scotland. Thelow-cost will travel to Samana on Sunday.In addition, Air Canada seasonal services from Toronto and Montreal to Athens, Greece will be flown by the leisure carrier.

Similarly, existing Air Canada flights operated in cooperation with Air Canada Vacations to Cuba, the Dominican Republic, Jamaica and Costa Rica will be operated by Air Canada rouge effective July 2013.

Air Canada has confirmed it will hire as many as 150 new cabin crew as it continues to prepare for the launch of new leisure carrier Air Canada rouge. The carrier is expected to take off in July this year as the Canadian flag-carrier seeks to compete in the growing leisure travel sector.

With the introduction of Air Canada rouge, Air Canada enters the growing leisure travel market on a truly competitive basis, explained Air Canada chief commercial officers Ben Smith.

In partnership with Air Canada Vacations, part of our new leisure group, Air Canada rouge will leverage the strengths of Air Canada’s extensive network, operational expertise and frequent flyer reward program in order to offer Canadians great value for their vacation travel.

For its inaugural 2013 season, Air Canada rouge will introduce new routes not currently operated by Air Canada to Venice, Italy and Edinburgh, Scotland. In addition, Air Canada seasonal services from Toronto and Montreal to Athens, Greece will be flown by the leisure carrier.

Similarly, existing Air Canada flights operated in cooperation with Air Canada Vacations to Cuba, the Dominican Republic, Jamaica and Costa Rica will be operated by Air Canada rouge effective July 2013.

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